HomeFeaturesVideo – What Makes Strike King Strike King has long held a tradition of being a strong brand. However, the past several years have seen them become one of the most respected brands in the industry. With a strong pro team and the people behind the scenes that help drive the company on a daily basis, they have built a program that works. Phil Marks, Strike King’s Product Development Manager takes us through a description of how the company works on new product development, and a little tease as to a new project that is in the works for Strike King. Join Marks, and take a look at what makes Strike King the brand they are.