HomeNewsSt. Croix Mojo Bass Glass Target Cranker Park Falls, WI – (February 15, 2013) A long distance cast? That can become most anyone’s claim to fame after just a few moments of on-the-water lobs. How about the angler who can get a bait to bull’s-eye with every flip of the wrist? That’s the signature of someone who’s made countless casts-each time the lure landing precisely where it needs to be-snug to structure. Seasoned crankbait anglers know a spot-on cast is truly the secret to bass-catching success. It’s all about the lure whacking against wood at the waterline; a cast made up and under an overhanging branch so it can be ripped over a steep break riddled with rocks or cranked in like crazy alongside docks and cribs. Or squarebills bounced off underwater timber into narrow strike windows, like BASSMASTER Elite “finesse cranker” and St. Croix pro James Niggemeyer. But not just any ol’ stick will do the trick. After the strike and perfect lip-piercing set, the rod must allow the hooks and lure to stay put right where they belong, in the fish’s yap, not slinging back at eye level after being ripped free during the jump or after a twisting, turning bulldog battle. It’s these very reasons why the rod designers in Park Falls, Wisconsin, created St. Croix’s Target Cranker for 2013, the newest of now 17 models in the Mojo Bass line up – and one of three built on super-premium, 100% linear S-Glass blanks. They’re perfect for doing battle with boisterous bronzebacks and lunker largies, yet forgiving enough for when a fish takes a stab at a crank up close and personal. The secret is the unique S-Glass blank which is extremely lightweight and provides the moderate-action so critical when fishing treble-hook lures like crankbaits. “I love this rod… It’s as simple as that,” says BASSMASTER Elite series pro James Niggemeyer. “Its shorter length allows me to cast a crankbait in close quarters and lets me work the lure around structure. The tip is forgiving for when a fish hits up close to the boat, so they won’t rip free from the hooks,” adds the Van, Texas, resident. “The Target Cranker is definitely the right rod for the crankbait-specific job.” Like the others in the top-notch Mojo Bass line, the 6’10” Target Cranker (model # MBGC610MM) is rife with quality components including a Fuji ® ECS reel seat mated to a split-grip/premium-grade cork handle and thin-ring, aluminum-oxide guides skillfully wrapped with nylon thread and finished with Flex Coat slow-cure finish. All of this quality and performance at a retail price of $110. (Shazam!) And, of course, the entire Mojo Bass series carry a 5-year warranty backed by St. Croix Superstar Service. The Target Cranker was designed so you can cast crankbaits spot-on like a pro the moment you pick up the rod and make that first cast. And it has the action that allows you to land more fish rather than watch the lure pull free and fling through the air. So sit back. Relax. Cast… And put cranks in their place. About St. Croix Rod St. Croix Rod is a family-owned manufacturer of high-performance graphite and fiberglass fishing rods headquartered in Park Falls, Wisconsin. The company offers a complete line of premium, American-made fly, spinning and casting rods under their Legend Elite®, Legend® Xtreme, Legend Tournament®, Avid Series®, Premier®, Wild River®, Tidemaster®, Imperial® and other trademarks through a global distribution network of full-service fishing tackle dealers. The company’s mid-priced Triumph®, Mojo Bass/Inshore/Surf, Eyecon® and Rio Santo series rods are designed and engineered in Park Falls, Wisconsin and built in a new, state-of-the-art manufacturing facility in Fresnillo, Mexico. Founded in 1948 to manufacture jointed bamboo fishing poles for a Minneapolis hardware store chain, St. Croix has grown to become the largest manufacturer of fishing rods in North America.