Z-Man Wins another Chatterbait Patent Case

Bucks Falcon Mercury

LADSON, SC – Continuing to ride the wave of media interest, tournament success, and the ensuing groundswell of consumer demand, Z-Man Fishing Products announced today that it has successfully reached a settlement with Joe Renosky and Renosky Lure in its lawsuit involving patent and trade dress infringement.

Last June, U.S. District Judge Richard M. Gergel ruled that Renosky unlawfully infringed on a patent covering Z-Man’s hugely popular Original ChatterBait® bladed swim jig, and that Z-Man was entitled to summary judgment on its patent infringement claims. In lieu of going to trial in federal court, Renosky admitted that it willfully infringed Z-Man’s bladed swim jig patent and registered trade dress on its hex-shaped ChatterBlade®. The details of the settlement weren’t released, but a Z-Man spokesman acknowledged that Renosky has agreed to compensate Z-Man for lost sales. In addition, a court-issued injunction stipulates that Renosky is no longer permitted to sell a bladed swim jig that infringes on the Z-Man patent, or any lure that incorporates a hex-shaped blade.

“We are extremely pleased with the settlement,” said Z-Man President, Jonathan Zucker. “We’ve spent a lot of time and money developing the revolutionary ChatterBait® line. We’ve played by the rules, registered our patents, and done our very best to educate the industry about our patents and trademarks.”

“Watching a competitor blatantly copy our patented lure design has been frustrating,” Zucker continued. “Our hope is that the court’s ruling and this settlement will help deter further copycats, ensuring that both our distribution partners and consumers receive only genuine Z-Man products.”

“Litigation is absolutely a last resort for us,” added Z-Man General Manager and Executive Vice President, Daniel Nussbaum. “We’ve only brought two cases into the courts. In both instances, the companies involved were well aware of our intellectual property and purposefully and knowingly showed no respect for it. They really left us no choice.”

“Our goal is not to disrupt any other company’s business, so we hope that the industry pays closer attention to intellectual property law – especially as it relates to our patents and trademarks,” Nussbaum said. “We certainly prefer to focus on our primary objective of offering innovative lures at a good value for anglers. In the last few years, we’ve worked hard to improve the quality of our Original ChatterBait and offer more premium ChatterBait models like the new ChatterBait Elite, and we look forward to focusing on working with our pros to improve the performance and quality of our bladed jigs even more going forward.”

About The Original ChatterBait® Lure
In 2006, the ChatterBait® brand bladed swim jig burst onto the bass fishing scene and, following several tremendous tournament successes, became one of the industry’s most highly-sought-after lures virtually overnight. As word of its effectiveness spread, numerous lure companies copied the breakthrough design. To protect the advancements and technology in its innovative lure design, Z-Man obtained two separate patents.

No lure in recent memory has had such a profound impact on freshwater and near inshore fishing success. Combining the action of a crankbait, profile of a jig, and flash and vibration of a spinnerbait, The Original ChatterBait® is designed to swim in an erratic motion that mimics injured prey, and can be fished in a variety of manners in and around a vast array of cover. Z-man has recently expanded its ChatterBait® line to include baits that are extremely effective on a wide range of species, ranging from panfish to saltwater game fish, and everything in between.

About Z-Man Fishing Products
For more than 25 years, Charleston, SC-based Z-Man Fishing Products has prided itself on bringing technology to anglers. Z-Man has long been one of the industry’s largest suppliers of silicone skirt material. Today, Z-Man’s amazing 10X Tough ElaZtech® soft plastics and ChatterBaits® are among the world’s premier fresh- and saltwater baits, positioning the company as one of the fastest-growing lure brands in America.