Bucks Falcon Mercury

Livingston, Walking Boss Part II: Topwater diversity

ORLANDO, Fla. – In the world of topwater bass baits, there are those that walk and those that pop. There are also those that spit and twitch. But when the Team Livingston bait-engineering team went to the...

Daiwa Project T – 2014 Episode 2

Another episode of Daiwa's Project T for 2014 and the new products they released at ICAST in this latest video featuring 2014 Bassmaster Classic Champion Randy...

Lowrance Elite-7 and Elite-5 CHIRP Series Displays

Tulsa, Okla. – Lowrance, a world-leading brand in marine electronics since 1957 — announced today the next-generation of Elite fishfinder/chartplotters, the Elite-7 and Elite-5 CHIRP series. Setting the...

Insight Genesis New Community-Sourced Social Map

Tulsa, Okla. – Insight Genesis™, the industry-leading online map-making service, announced today the recent launch of a beta version for Insight Genesis Social Map – a global, online database of coastal...

Lowrance Announces Outboard Pilot

Tulsa, Okla. – Lowrance, a world-leading brand in fishing electronics since 1957 — announced today its all-new Outboard Pilot for use with the Lowrance High Definition System (HDS) series. This easy-to-use...

FLW Announces 2015 Tour Schedule

ORLANDO, Fla. (July 17, 2014) – FLW announced the 2015 Walmart FLW Tour regular-season schedule Thursday in a live press conference held at the International Convention of Allied Sportfishing Trades (ICAST)....