HomeNewsBerkley Experience Trailer in Wisconsin COLUMBIA, S.C. (April 9, 2013) – The Berkley Experience Trailer will be at Cabela’s in Richfield, Wis., on April 19th – 21st. The 60-foot Experience trailer provides fun and fishing education to all levels and skill sets of anglers. The trailer has new updated videos; interactive demos and the popular knot tying seminars to help ensure attendees do not lose that fish of a lifetime. There are contests and product demonstrations all under the tent. The big screen videos help onlookers experience the adventure with Berkley and racks are filled with the latest products. The Berkley Experience staff is always on hand to help answer any questions about our innovative products. “We are excited about having the Berkley Experience Trailer on the road, its 8th year, in 2013 and we have many new locations across the country”, said Andrew Marks, Berkley Marketing Director. “The Berkley Experience Trailer team is ready to help anglers of all ages and skill levels learn about our broad spectrum of products and how best to use them to catch more fish.” Each stop always has special retail promotions only available while the trailer is at the location. These include not only line and bait, but rods, reels and combos. Event Details: 1 Cabela Way Richfield, WI 53076 (262) 628-5700 Upcoming Events: April 26 – 28 Scheels – Eau Claire, Wis. May 2 – 4 Scheels – Fargo, N.D. About Pure Fishing, Inc. Pure Fishing, Inc. is a leading global provider of fishing tackle, lures, rods and reels with a portfolio of brands that includes Abu Garcia®, All Star®, Berkley®, Fenwick®, Gulp!®, Mitchell®, Penn®, Pflueger®, Sebile®, SevenStrand®, Shakespeare®, SpiderWire®, Stren®, Trilene® and Ugly Stik®. With operations in 19 countries and a dedicated workforce conversant in 28 languages, Pure Fishing, Inc. is part of Jarden Outdoor Solutions, a leader in developing outdoor and active lifestyle products and a subsidiary of Jarden Corporation. Additional information can be found at http://www.purefishing.com. About Jarden Corporation Jarden Corporation is a leading provider of a diverse range of consumer products with a portfolio of over 100 trusted, quality brands sold globally. Jarden operates in three primary business segments through a number of well recognized brands, including: Outdoor Solutions: Abu Garcia®, Aero®, Berkley®, Campingaz® and Coleman®, ExOfficio®, Fenwick®, Gulp!®, Invicta®, K2®, Marker®, Marmot®, Mitchell®, Penn®, Rawlings®, Shakespeare®, Stearns®, Stren®, Trilene®, Völkl® and Zoot®; Consumer Solutions: Bionaire®, Breville®, Crock-Pot®, FoodSaver®, Health o meter®, Holmes®, Mr. Coffee®, Oster®, Patton®, Rival®, Seal-a-Meal®, Sunbeam®, VillaWare® and White Mountain®; and Branded Consumables: Ball®, Bee®, Bernardin®, Bicycle®, Billy Boy®, Crawford®, Diamond®, Dicon®, Fiona®, First Alert®, First Essentials®, Hoyle®, Kerr®, Lehigh®, Lillo®, Loew Cornell®, Mapa®, NUK®, Pine Mountain®, Quickie®, Spontex® and Tigex®. Headquartered in Rye, N.Y., Jarden ranks #371 on the Fortune 500 and has over 23,000 employees worldwide. For in-depth information about Jarden, please visit http://www.jarden.com.