New Bass Pro Shops Store in Port St. Lucie

Bucks Falcon Mercury

Port St. Lucie Bass Pro Shops, America’s most popular outdoor store, will locate a new store in Port St. Lucie, Florida at the highly visible intersection of I-95 and Gatlin Boulevard. This will be Bass Pro Shops 11th Florida store location. The new 100,000 square-foot Bass Pro Shops® Sportsman’s Center® is scheduled to open in late 2013.

Florida ranks 1st in the United States with more than 3 million anglers.

“We are very excited to bring Bass Pro Shops to this premier site in Port St. Lucie and continue our long relationship with Florida sportsmen,” stated Johnny Morris, Founder of Bass Pro Shops. “This highly visible location fronting I-95 is easily accessible and will allow us to bring Bass Pro Shops’ low prices and famous friendly, expert service to better serve the many sportsmen and women as well as the millions of visitors to the area each year,” Morris continued.

Bass Pro Shops will host over 120 million people visiting their 77 stores and Tracker Marine Centers across America and Canada this year; the average customer stays 2 ½ hours and drives an average distance of 50+ miles. Bass Pro Shops was recently named by Advertising Age magazine as one of the Top 10 Hottest Brands in America along with name brands such as Old Spice, M&M’s, iPad and Droid. Also, Bass Pro Shops has been recognized numerous times for their conservation and outdoor education efforts, as well as being named by J.D. Powers & Associates as one of the top eight retailers in America for their customer service excellence.

“Bass Pro Shops is a perfect match for the City of Port St. Lucie because we have so many people here who enjoy fishing, boating, camping, hunting and other nature-oriented activities,” said Mayor JoAnn M. Faiella. “With this nationally recognized retailer, we’ve landed a ‘big fish,’ so to speak, and we’ve created a winning relationship that benefits Bass Pro Shops, the residents of Port St. Lucie and outdoor enthusiasts for many miles around. We couldn’t be happier to welcome such a great company to Florida’s ninth largest city.”

Bass Pro Shops’ unique, award-winning outdoor stores are known for combining retail with entertainment, conservation and outdoor education. More than just a fishing and hunting store, Bass Pro Shops stores offer equipment and clothing for hiking, backpacking, wildlife viewing, camping, outdoor cooking and more. A gift and nature center will also serve up a wide variety of outdoor-related items from lamps and dishes to bird feeders and furniture.

Their expansive boat showroom will feature Tracker, Nitro, SunTracker, Tahoe, Grizzly and Mako boats built by Tracker Marine Group, the world’s largest manufacturer of fishing boats.

Bass Pro Shops’ unique exterior and interior motifs have branded them as visually appealing, high quality outdoor stores. The outdoors feel is brought indoors through massive log and rock work, large indoor aquariums and water features stocked with native fish species as well as an extensive collection of museum quality fish and wildlife mounts. Historic photos and exhibits will pay tribute to the regions great outdoor heritage.

About Bass Pro Shops®:
Bass Pro Shops® operates 77 retail stores in 26 states and Canada visited by over 120 million people annually. Bass Pro Shops® also conducts an international catalog and internet retailing operation-the American Rod & Gun® wholesale division–which sells to more than 7,000 independently owned retail stores worldwide. Outdoor World® Incentives also sells Bass Pro Shops® gift cards through over 132,000 retail outlets across America. The Bass Pro Shops® restaurant division has 28 locations. The company’s Tracker Marine Group® (www.trackerboats.com) manufactures and sells Tracker®, Nitro®, SunTracker®, Tahoe®, Grizzly® and Mako® boats through Bass Pro Shops® retail stores and over 400 dealers worldwide. The Resort Group (www.bigcedar.com) includes Big Cedar Lodge® and other resort properties including restaurants and golf courses. For more information regarding Bass Pro Shops® store locations, products or special events, please visit www.basspro.com. To request a free catalog, call 1-800-BASS PRO. Follow us on Facebook at http://www.facebook.com/bassproshops.

Media Contact
Katie Mitchell, Bass Pro Shops/Tracker Marine, Communications Manager (417-873-5618) kamitchell@basspro.com